Your Home Has to Appeal to Buyers from the moment they Pull up
You’re not supposed to judge a book by its
cover, but the truth is-- home buyers DO. They almost always base their
decision about a house on how it looks and feels. It’s important to make your
home look good, or you’ll end up settling for a much smaller check at the
Here are some things you can do to ensure
that your home will sell for the most money possible.
If your home doesn’t look good from the
street, many buyers won’t even get out of the car. Try to look at your home from
a buyer’s perspective, and make sure you consider each of the following items
before offering your home for sale.
Remove anything that looks
messy or doesn’t need to be in the yard, like kids’ toys, tree branches, trash
cans, or stray lawn furniture.
If you have a pet, be extra
vigilant in picking up after it while your house is on the market. There aren’t
many things that will turn a buyer off faster than stepping in a pile of dog
Trim all your trees and
bushes neatly, weed the plant beds, and put down fresh mulch.
Plant some inexpensive
flowering annuals for a pop of color.
Rent a power washer and
spend an afternoon washing your home’s siding, gutters, doorways, and walkways.
Take a close look at your
front door and outside entry area. A fresh coat of paint and new hardware will
go a long way towards making your home look fresh and inviting. When a real
estate agent brings a buyer to your home, there’s always a moment spent waiting
at the front door while the agent opens the lockbox and unlocks your door. Don’t
let the buyers see spider webs and chipped paint while they’re waiting.
ISN’T Just Skin Deep
Presenting a well-maintained exterior is critical
to getting the most money when you sell your home, but you can’t stop there.
You still need to “wow” buyers after they step inside. Walk through your home,
looking at it as though you were seeing it for the first time. Consider each of
the following items to see if they need attention.
Attack clutter. If you don’t
need it, put it away. Box up all nonessentials and store them in the garage or
a storage unit. Even if your garage is stacked high with boxes, buyers
understand that. They know that you’re preparing to move, and most garages look
pretty much the same anyway. If the rest of your HOUSE is stacked high with
personal items, that’s another matter. Many buyers will assume that your house
is too small to accommodate their stuff.
Clean like crazy. Cleaning
your house doesn’t cost much, but it can dramatically increase the amount you’ll
make on the sale. Wash the windows, wipe the baseboards, and dust every horizontal
Paint. Most homes would
benefit from a fresh coat of paint. Take your cue from model homes: paint
everything a neutral, non-offensive color.
Rearrange. The way you’ve
had your furniture arranged for years isn’t necessarily the most appealing way.
Experiment to see if moving a couch or removing a chair might make a room
appear more open.
Get rid of any odors. If you
smoke or have a pet, ASSUME that your house smells like it. You may not notice
it, but others will—and it can cost you thousands of dollars. Clean the carpets,
change air conditioning filters, and do whatever you must to eradicate all
Your goal isn’t to just make your house look
nice, but to plant a seed in the buyers’ minds. Let them imagine that if they
lived in THIS house, their lives would be better. If they bought THIS house, it
would be clean all the time, the lawn would be beautiful, and their closets
would be meticulously organized.
Of course, that’s not likely to happen in
real life, but you can’t help it if that’s what they IMAGINE, right? That’s the
sort of thinking that allows them to justify paying more for it. And that’s
exactly what you want.
For a no obligation consultation on how to
make your home WOW buyers give me a call